BSPE Legal Marketing is excited to feature Lauren Kelly Gielarowski of Luxenberg Garbett Kelly & George, P.C. (LGKG) in a new episode of the Law Firm Accelerator Podcast. In this engaging conversation, host Viktoria Altman explores Lauren’s journey in expanding and modernizing her 90-year-old family law firm, LGKG, which has become a cornerstone in Pennsylvania for personal injury law. This episode provides insights into her role in preserving the firm’s legacy while positioning it for future success. For more resources on legal marketing, visit BSPE Legal Marketing.
Meet Lauren Kelly Gielarowski
Lauren Kelly Gielarowski is a seasoned personal injury attorney, continuing her family’s legal legacy at Luxenberg Garbett Kelly & George, P.C. With a deep commitment to client advocacy, Lauren has built on the strong foundation set by her predecessors, expanding the firm’s services and reach. Under her leadership, LGKG has thrived as a trusted firm for handling complex personal injury cases in Pennsylvania. She shares her experiences in balancing tradition with innovation, offering a unique perspective on family-run law practices and the future of legal marketing.
Episode Insights
In this episode, Lauren discusses the following key topics:
- Building on a Legacy: Lauren shares her experience in taking the reins of a 90-year-old family law firm. She explains how she maintains the original mission of LGKG - dedicated client service and legal excellence - while integrating modern business practices to expand its reach and enhance client care. Her goal has been to honor the firm’s past while innovating for the future.
- Adapting to Change in Personal Injury Law: The legal landscape is constantly evolving, and Lauren explains how personal injury law has seen new challenges in recent years, particularly due to changes in health care laws and insurance policies. She dives into how her firm has successfully navigated these shifts, helping ensure that clients continue to receive top-tier representation.
- Modernizing Marketing and Client Engagement: In line with the digital era, Lauren details the marketing strategies that have revitalized the firm’s presence, including an enhanced online platform. She talks about the importance of consistent blogging, social media engagement, and SEO. This approach has helped the firm attract new clients and stay competitive in a crowded legal market.
- Leveraging Technology to Improve Legal Services: Lauren explains how integrating new legal technologies, such as case management software and virtual consultations, has improved efficiency and client communication. These advancements have allowed LGKG to offer more streamlined services, providing clients with faster and more transparent case updates.
- Managing a Family Law Firm: Lauren provides insight into the unique dynamics of managing a family-owned business. She shares her strategies for working alongside family members while keeping the firm adaptable in a competitive industry. This balance of maintaining family values while fostering a modern, growth-oriented practice has been key to LGKG’s ongoing success.
- The Human Element in Personal Injury Law: Throughout the episode, Lauren emphasizes the importance of empathy and personal connection in personal injury cases. She explains that, beyond the legal aspects, her firm’s role is to support clients during some of the most difficult times in their lives. Focusing on compassionate, client-centered advocacy enabled LGKG to build lasting relationships and a strong reputation in the community.
- Networking and Building Strong Legal Relationships: As a key takeaway for fellow attorneys, Lauren advises on the importance of networking within the legal community. She discusses the benefits of participating in bar associations and legal conferences, which have been vital in fostering connections and growing referral opportunities for the firm.
Tune In Now
To hear the full conversation and gain more insights into expanding a legacy law firm, tune in to this inspiring episode on the Law Firm Accelerator Podcast. This episode is available on all major podcast platforms, including Apple Podcasts, Spotify, and Google Podcasts.
Email: viktoria@bspelegalmarketing.com
Media Contact
Name
BSPE Legal Marketing - Chicago
Contact name
Viktoria Altman
Contact phone
(312) 820-3772
Contact address
875 N Michigan Ave
City
Chicago
State
Illinois
Zip
60610
Country
United States
Url
https://bsplegalmarketing.com/
