Definitive Additional Materials





Washington, D.C. 20549




Proxy Statement Pursuant to Section 14(a) of the

Securities Exchange Act of 1934 (Amendment No.    )



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  Preliminary Proxy Statement
  Confidential, for Use of the Commission Only (as permitted by Rule 14a-6(e)(2))
  Definitive Proxy Statement
  Definitive Additional Materials
  Soliciting Material Under Rule 14a-12

Herc Holdings Inc.

(Name of Registrant as Specified In Its Charter)


(Name of Person(s) Filing Proxy Statement, if other than the Registrant)

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*** Exercise Your Right to Vote ***

Important Notice Regarding the Availability of Proxy Materials for the

Stockholder Meeting to Be Held on May 18, 2017.













  Meeting Information
  Meeting Type:         Annual Meeting
  For holders as of:    March 20, 2017
  Date:  May 18, 2017      Time:  9:00 a.m. (local time)
  Location:     Herc Holdings’ Headquarters
    27500 Riverview Center Blvd.

Bonita Springs, Florida 34134



You are receiving this communication because you hold shares in the company named above.
This is not a ballot. You cannot use this notice to vote these shares. This communication presents only an overview of the more complete proxy materials that are available to you on the Internet. You may view the proxy materials online at or easily request a paper copy (see reverse side).

We encourage you to access and review all of the important information contained in the proxy materials before voting.


See the reverse side of this notice to obtain proxy materials and voting instructions.


   — Before You Vote —

How to Access the Proxy Materials




Proxy Materials Available to VIEW or RECEIVE:



PROXY STATEMENT                    2016 ANNUAL REPORT



How to View Online:


   Have the information that is printed in the box marked by the arrow LOGO (located on the following page) and visit:


How to Request and Receive a PAPER or E-MAIL Copy:



If you want to receive a paper or e-mail copy of these documents, you must request one. There is NO charge for requesting a copy. Please choose one of the following methods to make your request:





2) BY TELEPHONE:    1-800-579-1639




3) BY E-MAIL*:  



*  If requesting materials by e-mail, please send a blank e-mail with the information that is printed in the box marked by the arrow LOGO (located on the following page) in the subject line.



Requests, instructions and other inquiries sent to this e-mail address will NOT be forwarded to your investment advisor. Please make the request as instructed above on or before May 4, 2017 to facilitate timely delivery.




— How To Vote —


Please Choose One of the Following Voting Methods




Vote In Person: Many stockholder meetings have attendance requirements including, but not limited to, the possession of an attendance ticket issued by the entity holding the meeting. Please check the meeting materials for any special requirements for meeting attendance. At the meeting, you will need to request a ballot to vote these shares.



Vote By Internet: To vote now by Internet, go to Have the information that is printed in the box marked by the arrow LOGO (located on the following page) available and follow the instructions.



Vote By Mail: You can vote by mail by requesting a paper copy of the materials, which will include a proxy card.


              Voting Items               
  The Board of Directors recommends a vote FOR all the nominees listed, FOR Proposals 2 and 4 and 1 YEAR on Proposal 3.
  1.    Election of the nine nominees identified in the Company’s proxy statement to serve as directors until the next annual meeting of stockholders and until their successors are elected and qualify.
     1a.    Herbert L. Henkel
     1b.    Lawrence H. Silber
     1c.    James H. Browning
     1d.    Patrick D. Campbell
     1e.    Michael A. Kelly
     1f.    Courtney Mather
     1g.    Stephen A. Mongillo
     1h.    Louis J. Pastor
     1i.    Mary Pat Salomone
2.    Approval, by a non-binding advisory vote, of the named executive officers’ compensation.
3.    Approval, by a non-binding advisory vote, of the frequency of holding a non-binding advisory vote on the named executive officers’ compensation.
4.    Ratification of the selection of PricewaterhouseCoopers LLP as the Company’s independent registered public accounting firm for the year 2017.
NOTE: Such other business as may properly come before the meeting or any adjournment thereof.

2017 Annual Meeting Admission Ticket

Herc Holdings Inc.’s 2017 Annual Meeting of Stockholders

Thursday, May 18, 2017, at 9:00 a.m. (local time)

Herc Holdings’ Headquarters

27500 Riverview Center Blvd.

Bonita Springs, Florida 34134

Upon arrival, please present this admission ticket and

photo identification at the registration desk.