Global Scotch Whisky Insights, 2019 - Growing Trend of Alcohol Moderation Spurs New Category of Scotch-based Spirits Drinks - ResearchAndMarkets.com

The "Global Sector Insights: Scotch Whisky" report has been added to ResearchAndMarkets.com's offering.

Assessment of global market trends and the competitive landscape for Scotch Whisky.

• Rising income levels as a result from improving economic conditions continues to be a major driver of Scotch consumption across emerging markets including India.
• Young consumers are often influenced by new and innovative palatable experiences and this desire is no different when choosing alcoholic drinks, especially since these consumers tend to socialize over drinks.
• As consumers worldwide become highly concerned about the impact of alcohol consumption habits on their weight, health and appearance, there is a growing tendency to switch to low-alcohol drinks for better health.
• Growing trend of alcohol moderation spurs new category of Scotch based spirits drinks
• Even though vending machines are popular formats of soft drinks, snacks and confectionery distribution, they remain largely unexplored in alcoholic beverages.

Key Highlights

• Emerging markets are spurring growth
• Experimental consumers drive Scotch producers to push boundaries
• Technology to tackle counterfeits
• Targeting variety seekers and experimental consumers
• Creating multisensory experiences for experiential consumers
• Activist consumers spur Scotch Whisky industry to turn eco-centric

Reasons to Buy

• Understand the relevant consumer trends and attitudes that drive and support innovation success so you can tap into what is really impacting the sector.
• Gain a broader appreciation of the fast-moving consumer goods industry by gaining insights from both within and outside of your sector.
• Access valuable strategic insights to help direct future decision-making and inform new product development.

Key Topics Covered

1. Global Market Snapshot

2. Category Insights

3. Country Deep-Dive Analysis

• Europe incl. Russia
• Americas
• Asia-Pacific
• Middle East & Africa

4. Opportunities in Travel Retail Channel

Companies Mentioned

• Diageo PLC
• Pernod Ricard S.A.
• Bacardi Limited
• William Grant & Sons Ltd.
• Marie Brizard Wine & Spirits S.A.
• The Edrington Group Limited
• Suntory Holdings Ltd.
• EPSA S.A.
• Bardinet S.A.S

For more information about this report visit https://www.researchandmarkets.com/r/k8fhne

View source version on businesswire.com: https://www.businesswire.com/news/home/20190823005255/en/