Styledrobe Success – ”Something Blue”, Posted February 3, 2014 We are pleased to announce a fabulous Styledrobe success. Check out the “Something Blue” post by the angelic Amanda, 27 from NYC. Amanda was a Valentine bride in need of an outfit for her rehearsal dinner for her wedding in Palm Beach, Florida. I want to send my congratulations ……….
the beautiful bride, JadeStyledrobe.com ™ CEO and Founder, Jade Helfant encourages sartorial freedom with an evolutionary blog that creates a nexus between New York, Paris, Milans’ runways and Main Streets’ sidewalks, offices and venues where the online readers live, work and & play.
Set to officially launch in advance of the 2014 Fashion Calendar Season, Styledrobe.com, is shaping up to be an all-around fashion destination for those with ‘Champagne tastes and wine in a box’ budgets. Styledrobe’s visitors are encouraged to reveal something about themselves accompanied by a photo of an article of clothing. Filling out the brief ‘Style Survey’ will elicit a personalized response. The Styledrobe editorial team promise to suggest a solution for the most perplexing fashion dilemmas and the recommendation will never exceed $100 per item, or less.
Jade and her team of creative advisors, have created an innovative web site that encourages the fans to shape and drive the editorial content. Styledrobe.com is a personal shopper, stylist, and wardrobe consultant all in one. The fashion forward forecasts are au courant and priced for less than a ‘Benjamin’.
Styledrobe.com is turning the tables on Fashion Bloggers, Trend Prognosticators and Style centric Web sites, like Atlantic-Pacific, Something Navy and WhoWhatWear where ‘objective’ commentary is heavily influenced by advertising dollars or the blogs serve as a portfolio of poses and selfies of the web maker”.
“We are a departure from the norm” says Jade. She may source her solutions from the racks of Forever 21, HM , Zara or Top Shop and combine them with her readers’ closet classics, however, the genius is in her ability to mix and match. Her bold personalized statements come with the company slogan, No Labels Required.
In an era of information overload; Styledrobe is going against the stream of conformity. The interactive information flows bottom-up; from consumer to businesses. “With the internet traffic we are seeing; the apparel business will be better served if they listen to their customer. We are opposed to force feeding an unrealistic notion that “one trend or style fits all”, states Styledrobe’s Web Master fresh from a stint with Conde Nast Publishing.
“In New York City, arguably the fashion capital of the world, I have the good fortune of experiencing global style in all its diversity. Whether originating in New Delhi, Dallas or Dubai, I have been exposed to it all. Styledrobe serves real women and is advancing a very personal and profound message. “It is not so much about ‘trends vs. style’ but rather about looking your best on a budget. We integrate your own clothing with new items to create dynamic and refreshing looks,” she confirms.
A comely 5’7’ in heels, Jade brings to Styledrobe.com more than a decade working with New York’s top fashion houses. “I have worked as a buyer, designer, and product developer. Assignments have included overseeing the manufacture of entire collections to the production of one couture item to complement an ensemble. The most demanding of these assignments was calming the behind-the-scene melt downs that accompany fashion shows”.
“It is Styledrobe’s personal mission to combat the cruel bullying that comes with non-conformity . We are about empowerment. We tailor our advice and polish looks that are, individual, affordable and attainable”. The science of Styledrobe is to celebrate our readers in their lush pear, angular, svelte and zaftig shapes. Styledrobe is aimed at encouraging unique forms of self expression,” says Jade.
Styledrobe shares the trade secrets of looking good on any budget; from dressing age appropriate, to shopping like a rock star, being chic no matter one’s shape or size and when to splurge and when to save.
As is the case with Facebook.com, Styledrobe ‘makes it personal’. We all remember when ‘Face book’ was thought of as ‘elitist’ and then as an ‘annoying fad’. Many predicted it would go the way of myspace.com. Like Facebook and Twitter we aim to grow Styledrobe into an indispensable part of every designer’s marketing decision.
Endowed with a ‘keen eye’ she confesses, “I can’t help myself from being brutally honest”. The genesis of Styledrobe was born out of necessity. Friends, family and colleagues would assail her with emails and video chats from across the street and around the globe. “They would inundate me with photos of clothing items or describe a future event pleading for advice on how to accessorize or what to wear?” Even her superiors began to rely on her as an arbiter of fashion; recognizing an innate ability to put together an outfit.
She admits her personal tastes are layered, impeccably tailored and prone to non-colors drawn from a palette of blacks, white, or grey, accented with hints of navy or brown. With her readers, she is no wall flower when it comes to color. She draws form a vibrant box of 120 Crayola crayons, minus the carnation pink. “It’s just not flattering”.
“At Styledrobe.com we choose to steer away from the cult of celebrity and focus on the individual. Everyone deserves to be their own fashion icon. Jade confesses to loving a good fashion challenge insisting every photo or style question will elicit an individual response. jade@styledrobe.com
Media Contact
Company Name: Vector International Pictures
Contact Person: Cristiane Roget
Email: Send Email
Phone: 310-220-9118
Address:827 21st Street, Suite B
City: Santa Monica
State: California
Country: United States
Website: www.styledrobe.com
Source: www.abnewswire.com
