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Wellness Brand Evoke Launches With Debut Product, Evoke Desire

New Plant-Based Supplement Brand Introduces Libido Support Formula Designed to Promote Circulation, Balance and Natural Vitality

Designed for daily use, Evoke Desire brings together traditionally used botanicals in a proprietary blend aimed at supporting physical readiness, vitality and overall balance. The brand enters the market at a time when consumers are increasingly seeking clean, functional supplements that integrate seamlessly into modern wellness routines.

“Evoke represents the next evolution of our wellness strategy,” said Chris Karazin, CEO of Carolindica. “Our goal is to create a comprehensive line of functional bioactive products that support energy, mental clarity, vitality and connection. We’re launching with a formula that speaks directly to modern consumers seeking balance and deeper connection in their daily lives.”

Evoke Desire contains a curated combination of botanicals traditionally associated with vitality and circulation support, including maca varieties, ashwagandha, tongkat ali, ginkgo leaf and horny goat weed. The formula is vegan, gluten-free and made without artificial colors or GMOs.

Evoke Desire combines traditionally used botanicals in a proprietary blend designed for consistent use. The formula contains no artificial colors or GMOs and is vegan and gluten-free. Key ingredients include maca varieties for vitality support, ashwagandha for stress management, tongkat ali for stamina, ginkgo leaf to support circulation and horny goat weed to help maintain natural libido.

The supplement is designed to support:

  • Healthy circulation and physical readiness

  • Hormonal and stress balance

  • Natural libido and vitality

  • Daily energy, focus, and confidence

“Evoke Desire is about supporting the moments that bring people closer,” said Ellen Marion, Creative Director of Carolindica. “We wanted to introduce a product that improves people’s lives in a way that goes beyond general wellness. Desire does that by supporting connection and intimacy in a natural, balanced way. It’s the kind of thoughtful, niche product we envision defining the Evoke brand.”

Additional Evoke products are expected to launch later this year as the brand expands its portfolio of plant-based supplements focused on daily balance and long-term wellbeing.

The Evoke brand reflects Carolindica’s continued investment in science-informed, natural wellness solutions. While the company remains a leader in hemp-derived products, Evoke expands its portfolio to consumers seeking non-THC options that integrate seamlessly into everyday health routines. 

Evoke Desire is available now at https://carolindica.com/ and through select retail and online partners.

About Carolindica

Carolindica is a North Carolina-based hemp and wellness company dedicated to developing high-quality, plant-based products that support everyday wellbeing. With a focus on formulation integrity, transparency and innovation, Carolindica delivers trusted solutions across cannabinoid and non-cannabinoid wellness categories. Learn more at https://carolindica.com/

Contact:
Kyle Porter
carolindica@virgo-pr.com

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