Amid rising health awareness and the continued popularity of coffee culture, Japan’s decaffeinated coffee imports reached 5,632 tons in 2025, setting a new all-time high.
TOKYO, JAPAN (MERXWIRE) – Driven by a surge in inbound tourism and growing health consciousness, Japan’s decaffeinated coffee market is experiencing notable expansion. The latest data show that decaffeinated coffee imports climbed to a record 5,632 tons in 2025, marking a significant milestone for the industry.
According to the All Japan Coffee Association, Japan’s total coffee consumption reached 397,272 tons in 2025, ranking fourth worldwide. A recent survey also found that 74.3% of Japanese consumers drink coffee regularly—meaning roughly three out of every four people are coffee lovers—underscoring how deeply coffee is embedded in everyday life and dining culture in Japan.
Against the backdrop of stable overall consumption, the relationship between coffee and health has become a key topic in recent years. As more consumers pay attention to caffeine intake, sleep quality, and heart health, demand for decaffeinated and functional coffee products continues to grow. Imports of decaffeinated coffee have more than doubled over the past decade, rising from 2,446 tons in 2015 to 5,632 tons in 2025.
An office worker in Tokyo said he used to drink at least three cups of coffee a day but switched to decaffeinated options in the evening to improve his sleep quality. “The taste is almost the same, and it reduces the burden on my body. It’s a great alternative for me,” he noted.
A homemaker also shared that she first tried decaffeinated coffee during pregnancy and has kept it as a household staple ever since. “It’s now widely available in cafés and supermarkets. With more choices, it feels much more reassuring,” she said.
In response to the growing trend, Kanto Smart Living Cooperative advises consumers to carefully check product labels and decaffeination methods when purchasing decaffeinated coffee, and to adjust intake based on individual sensitivity and timing. The organization also reminds consumers that while decaffeinated coffee contains significantly less caffeine, it may still include trace amounts, which should be considered by those particularly sensitive to caffeine.
As health awareness continues to rise and coffee culture remains popular among both domestic consumers and international visitors, Japan’s decaffeinated coffee market is expected to maintain its upward trajectory, offering a balance between flavor and wellness.
Media Contacts:
Kanto Smart Living Cooperative
PR Agency:
MERXWIRE INC.
Ada Huang
pr@merxwire.com
SOURCE: Kanto Smart Living Cooperative
