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AM Best Assigns Credit Ratings to Protect Insurance PCC Limited

AM Best has assigned a Financial Strength Rating of B (Fair) and a Long-Term Issuer Credit Rating of “bb+” (Fair) to Protect Insurance PCC Limited (Protect) (Gibraltar). The outlook assigned to these Credit Ratings (ratings) is stable. Protect is an unincorporated cell company (UCC), with Cell Universal as its only operational cell. Both Protect and Cell Universal are owned by Universal Holdings (Guernsey) Limited.

The ratings reflect Protect’s consolidated balance sheet strength, which AM Best assesses as strong, as well as its adequate operating performance, very limited business profile and marginal enterprise risk management (ERM).

Protect’s strong balance sheet strength assessment considers its initial financing capital of GBP 5.75 million, and AM Best’s expectation that organic capital generation will support the strongest level of risk-adjusted capitalisation, as measured by Best’s Capital Adequacy Ratio (BCAR), over the current business plan’s duration. The assessment also factors in the company’s conservative asset allocation. A partially offsetting rating factor is Protect’s small absolute capital base, which increases the potential for volatility of its solvency position.

Protect operates through its first single Cell Universal, leveraging the relationships of its affiliated insurance broker, All Broker Services Limited, to build a profitable portfolio of ancillary insurance products. Protect is expected to report a loss in 2025 (its first year of operation), reflecting its start-up nature. Operating performance is expected to improve rapidly as the UCC scales up, with prospective profits expected to be driven by solid underwriting profitability and modest, albeit stable, investment results.

Protect’s underwriting book of business is expected to be highly concentrated, with the UCC writing primarily ancillary business in the highly competitive U.K. market. This makes its business model vulnerable to potential regulatory changes in the United Kingdom, a key limiting factor in the business profile assessment, and a driver of its elevated risk profile. The ERM assessment also captures the significant execution risk in Protect’s initial years of operation.

This press release relates to Credit Ratings that have been published on AM Best’s website. For all rating information relating to the release and pertinent disclosures, including details of the office responsible for issuing each of the individual ratings referenced in this release, please see AM Best’s Recent Rating Activity web page. For additional information regarding the use and limitations of Credit Rating opinions, please view Guide to Best’s Credit Ratings. For information on the proper use of Best’s Credit Ratings, Best’s Performance Assessments, Best’s Preliminary Credit Assessments and AM Best press releases, please view Guide to Proper Use of Best’s Ratings & Assessments.

AM Best is a global credit rating agency, news publisher and data analytics provider specialising in the insurance industry. Headquartered in the United States, the company does business in over 100 countries with regional offices in London, Amsterdam, Dubai, Hong Kong, Singapore and Mexico City. For more information, visit www.ambest.com.

Copyright © 2026 by A.M. Best Rating Services, Inc. and/or its affiliates. ALL RIGHTS RESERVED.

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