Family-Owned Jeweler, The Golden String, Polishing Off Final Touches Of New, Private Studio Space

LOS ANGELES, CA / ACCESSWIRE / December 1, 2022 / Located in LA's famed Diamond District, family owned jeweler, The Golden String, has been turning heads and winning hearts since its founding in 1987. This LA mainstay has been a favorite for locals and international clients for decades, and while their business model has proven indomitable for years, the company is entering a new phase of evolution that will humanize its existing canvas of hyper-personal shopping experiences. A private studio space is slated to open in the new year, which will provide a more intimate setting for clients to customize their pieces. In a world where online retail takes the cake, it's refreshing to have jewelers like The Golden String sweeten the frosting with a double dose of humanity.

The Golden String prides themselves on bridging the gap between modern and classic design, especially when considering how dated and, oftentimes, dusty the ring space can be. Backed with four generations of expertise, The Golden String ensures that their ornate pieces never lose their luster. Perhaps the most compelling advantage of The Golden String is their willingness to step into the modern landscapes, no matter how foreign or unfamiliar. The gemstones and jewelry industry is pronounced in faded gold, but when treated properly, it ages like a fine wine.

Instead of recycling common diamond cuts and designs, The Golden String seeks to customize each piece specifically for the client, offering both natural and lab created diamonds, in addition to a wide variety of engagement ring and band options. Yet, the company's ground breaking artistry is not the only characteristic that deserves acknowledgement. Rather than relying on outdated forms of retail, the brand's use of online merchandising and social media is revolutionizing the future of ring shopping.

The company's new studio space will coexist with their main retail location, serving as an extension of The Golden String experience. As expected, the traditional retail storefront can get busy around certain times of the year with clients working with ring specialists, picking up orders, browsing, and the general excitement floating around the room. The subject of engagement rings and fine jewelry are sure to stake explosive energy on any given day, so in response to this, The Golden String realized the need for a private space where clients can create their dream piece in privacy and with confidence, working closely with a ring specialist and free of distractions. After all, shopping for "the one" is a highly personal, intimate experience, and the company's new space will offer a unique departure for their guests to truly commemorate this chapter.

For decades, the business has remained in the hands of family and their mission has never waivered. As the company is passed down generation by generation, they are able to remain true to this mission while adapting to the new innovations. For instance, the older generation of jewelers may insist that in-person retail is the only way to go about buying an engagement ring. However, as the world evolves, so does The Golden String family. They have adapted to the growing use of online retail, as seen through their substantial social media presence.

Whereas commercialized jewelers seldom have personality in their catalog, this family-owned business extensively works with clientele to design a ring that has never been seen before. The business treats every customer like family, which is something larger companies cannot guarantee. The new, private studio space will add an additional edge to The Golden String experience, proving that a tailored approach can surpass decades of steel-plated strategy.

In their near 35 years of business, The Golden String has continuously proven that evolution is necessary to retain optimal shine. With the world fastly evolving, The Golden String is no different. Each generation of jewelers that makes up the Los Angeles-born business brings a new perspective to the industry, offering a diverse selection of advice to suit timeless and trendy needs. Refusing to get stuck in the past, they embrace the future. Fittingly, the future is sparkling with The Golden String leading the way.

ABOUT:

The Golden String is a family-owned jeweler based out of Los Angeles. After 35 years of sterling service in LA's coveted Diamond District, The Golden String is bringing their eye for design to a new, private studio space where clients can work closely with ring specialists on their custom piece. The company's youthful, tailored approach to a timeless art form is refreshing, innovative, and a treasure to behold.

CONTACT:

Golden String Team
@goldenstringjewelry
info@goldenstring.com
https://www.goldenstring.com/

SOURCE: Golden String