UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 13G (Rule 13d-102) Information Statement Pursuant to Rules 13d-1 and 13d-2 Under the Securities Exchange Act of 1934 Insignia Systems, Inc. (Name of Issuer) Common Stock (Title of Class of Securities) 45765Y105 (CUSIP Number) August 12, 2008 (Date of Event Which Requires Filing of this Statement) Check the appropriate box to designate the rule pursuant to which this Schedule is filed: [ ] Rule 13d-1(b) [ X ] Rule 13d-1(c) [ ] Rule 13d-1(d) The information required on the remainder of this cover page shall not be deemed to be "filed" for the purpose of Section 18 of the Securities Exchange Act of 1934 ("Act") or otherwise subject to the liabilities of that section of the Act but shall be subject to all other provisions of the Act (however, see the Notes). CUSIP No. 45765Y105 1. Names of Reporting Persons. I.R.S. Identification Nos. of above persons (entities only) Potomac Capital Management LLC 13-3984298 2. Check the Appropriate Box if a Member of a Group (See Instructions) (a) [ ] (b) [ ] 3. SEC Use Only 4. Citizenship or Place of Organization New York Number of 5. Sole Voting Power Shares 373,235 shares of Common Stock. Beneficially Owned by 6. Shared Voting Power Each 0 Reporting Person With 7. Sole Dispositive Power 0 8. Shared Dispositive Power 373,235 shares of Common Stock. 9. Aggregate Amount Beneficially Owned by Each Reporting Person 373,235 shares of Common Stock 10. Check if the Aggregate Amount in Row (9) Excludes Certain Shares (See Instructions) [ ] 11. Percent of Class Represented by Amount in Row (9) 2.4%(1) 12. Type of Reporting Person (See Instructions) HC; OO (Limited Liability Corporation) ____________ (1) Based on 15,592,597 shares of the issuer's common stock outstanding as of July 31, 2008. 2 CUSIP No. 45765Y105 1. Names of Reporting Persons. I.R.S. Identification Nos. of above persons (entities only) Potomac Capital Management Inc. 13-3984786 2. Check the Appropriate Box if a Member of a Group (See Instructions) (a) [ ] (b) [ ] 3. SEC Use Only 4. Citizenship or Place of Organization Delaware Number of 5. Sole Voting Power Shares 528,193 shares of Common Stock. Beneficially Owned by 6. Shared Voting Power Each 0 Reporting Person With 7. Sole Dispositive Power 528,193 shares of Common Stock. 8. Shared Dispositive Power 0 9. Aggregate Amount Beneficially Owned by Each Reporting Person 528,193 shares of Common Stock. 10. Check if the Aggregate Amount in Row (9) Excludes Certain Shares (See Instructions) [ ] 11. Percent of Class Represented by Amount in Row (9) 3.4%(2) 12. Type of Reporting Person (See Instructions) HC; CO ____________ (2) Based on 15,592,597 shares of the issuer's common stock outstanding as of July 31, 2008. 3 CUSIP No. 45765Y105 1. Names of Reporting Persons. I.R.S. Identification Nos. of above persons (entities only) Paul J. Solit 2. Check the Appropriate Box if a Member of a Group (See Instructions) (a) [ ] (b) [ ] 3. SEC Use Only 4. Citizenship or Place of Organization U.S. Number of 5. Sole Voting Power Shares 6,500 shares of Common Stock Beneficially Owned by 6. Shared Voting Power Each 901,428 shares of Common Stock Reporting Person With 7. Sole Dispositive Power 6,500 shares of Common Stock 8. Shared Dispositive Power 901,428 shares of Common Stock 9. Aggregate Amount Beneficially Owned by Each Reporting Person 907,928 shares of Common Stock 10. Check if the Aggregate Amount in Row (9) Excludes Certain Shares (See Instructions) [ ] 11. Percent of Class Represented by Amount in Row (9) 5.8%(3) 12. Type of Reporting Person (See Instructions) IN; HC ____________ (3) Based on 15,592,597 shares of the issuer's common stock outstanding as of July 31, 2008. 4 Item 1. (a) Name of Issuer Insignia Systems, Inc. (b) Address of Issuer's Principal Executive Offices 6470 Sycamore Court North Maple Grove, MN 55367 Item 2. (a) Name of Person Filing (i) Potomac Capital Management LLC; (ii) Potomac Capital Management Inc.; and (iii) Paul J. Solit (b) Address of Principal Business Office or, if none, Residence (i), (ii), and (iii) 825 Third Avenue, 33rd Floor New York, New York 10022 (c) Citizenship (i) New York (ii) Delaware (iii) U.S. (d) Title of Class of Securities Common Stock, par value $0.01 per share (e) CUSIP Number 45765Y105 Item 3. Not Applicable Item 4. Ownership Provide the following information regarding the aggregate number and percentage of the class of securities of the issuer identified in Item 1. Potomac Capital Management LLC (a) Amount beneficially owned: 373,235 shares of Common Stock. (b) Percent of class: 2.4% (c) Number of shares as to which the person has: (i) Sole power to vote or to direct the vote 0 (ii) Shared power to vote or to direct the vote 373,235 shares of Common Stock. (iii) Sole power to dispose or to direct the disposition of 0 (iv) Shared power to dispose or to direct the disposition of 373,235 shares of Common Stock. Potomac Capital Management Inc. (a) Amount beneficially owned: 528,193 shares of Common Stock. (b) Percent of class: 3.4% (c) Number of shares as to which the person has: (i) Sole power to vote or to direct the vote 528,193 shares of Common Stock. (ii) Shared power to vote or to direct the vote 0 (iii) Sole power to dispose or to direct the disposition of 528,193 shares of Common Stock. (iv) Shared power to dispose or to direct the disposition of 0 Paul J. Solit (a) Amount beneficially owned: 907,928 shares of Common Stock. (b) Percent of class: 5.8% (c) Number of shares as to which the person has: (i) Sole power to vote or to direct the vote 901,428 shares of Common Stock. (ii) Shared power to vote or to direct the vote 907,928 shares of Common Stock. (iii) Sole power to dispose or to direct the disposition of 901,428 shares of Common Stock. (iv) Shared power to dispose or to direct the disposition of 907,928 shares of Common Stock. 5 Item 5. Ownership of Five Percent or Less of a Class If this Statement is being filed to report the fact that as of the date hereof the Reporting Persons have ceased to be the beneficial owner of more than five percent of the class of securities, check the following [ ] Item 6. Ownership of More than Five Percent on Behalf of Another Person Not Applicable. Item 7. Identification and Classification of the Subsidiary Which Acquired the Security Being Reported on By the Parent Holding Company or Control Person See Exhibit A attached hereto. Item 8. Identification and Classification of Members of the Group Not Applicable. Item 9. Notice of Dissolution of Group Not Applicable. Item 10. Certification By signing below I certify that, to the best of my knowledge and belief, the securities referred to above were not acquired and are not held for the purpose of or with the effect of changing or influencing the control of the issuer of the securities and were not acquired and are not held in connection with or as a participant in any transaction having that purpose or effect. 6 Signature After reasonable inquiry and to the best of its knowledge and belief, the undersigned certify that the information set forth in this statement is true, complete and correct. Dated this 9th day of September, 2008 POTOMAC CAPITAL MANAGEMENT LLC By: /s/ Paul J. Solit ------------------------------ Paul J. Solit, Managing Member POTOMAC CAPITAL MANAGEMENT INC. By: /s/ Paul J. Solit ------------------------------ Paul J. Solit, President PAUL J. SOLIT By: /s/ Paul J. Solit ------------------------------ Paul J. Solit EXHIBIT INDEX The following exhibits are filed with this report on Schedule 13G: Exhibit A Identification of entities which acquired the shares which are the subject of this report on Schedule 13G. Exhibit B Joint Filing Agreement dated September 9, 2008 among Potomac Capital Management LLC, Potomac Capital Management, Inc. and Paul J. Solit.