Ownership Submission
FORM 3
 UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

INITIAL STATEMENT OF BENEFICIAL OWNERSHIP OF SECURITIES

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934, Section 17(a) of the Public Utility Holding Company Act of 1935 or Section 30(h) of the Investment Company Act of 1940
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(Print or Type Responses)
1. Name and Address of Reporting Person *
  DEPAOLI DEBORAH J
 2. Date of Event Requiring Statement (Month/Day/Year)
05/01/2011		 3. Issuer Name and Ticker or Trading Symbol
VIAD CORP [VVI]
(Last)
(First)
(Middle)
1850 N. CENTRAL AVE., SUITE 800		 4. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
_____ Director _____ 10% Owner
__X__ Officer (give title below) _____ Other (specify below)
General Counsel and Secretary
 5. If Amendment, Date Original Filed(Month/Day/Year)
(Street)

PHOENIX, AZ 85004-4545		 6. Individual or Joint/Group Filing(Check Applicable Line)
_X_ Form filed by One Reporting Person
___ Form filed by More than One Reporting Person
(City)
(State)
(Zip)
Table I - Non-Derivative Securities Beneficially Owned
1.Title of Security
(Instr. 4)		 2. Amount of Securities Beneficially Owned
(Instr. 4)		 3. Ownership Form: Direct (D) or Indirect (I)
(Instr. 5)		 4. Nature of Indirect Beneficial Ownership
(Instr. 5)
Common Stock 10,513 (1)
D
 
Common Stock 1,930.9333
I
by 401K Plan

Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly. SEC 1473 (7-02)
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Table II - Derivative Securities Beneficially Owned (e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security
(Instr. 4)		 2. Date Exercisable and Expiration Date
(Month/Day/Year)		 3. Title and Amount of Securities Underlying Derivative Security
(Instr. 4)		 4. Conversion or Exercise Price of Derivative Security 5. Ownership Form of Derivative Security: Direct (D) or Indirect (I)
(Instr. 5)		 6. Nature of Indirect Beneficial Ownership
(Instr. 5)
Date Exercisable Expiration Date Title Amount or Number of Shares
Incentive Stock Option (right to buy) (2)   (3) 02/24/2020 Common Stock 4,400 $ 19.2 D  
Incentive Stock Option (right to buy) (4)   (5) 02/19/2013 Common Stock 525 $ 19.574 D  
Incentive Stock Option (right to buy) (4)   (5) 03/26/2012 Common Stock 525 $ 26.0684 D  
Incentive Stock Option (right to buy) (4)   (5) 02/22/2012 Common Stock 1,200 $ 26.305 D  

Reporting Owners

Reporting Owner Name / Address Relationships
Director 10% Owner Officer Other
DEPAOLI DEBORAH J
1850 N. CENTRAL AVE., SUITE 800
PHOENIX, AZ 85004-4545		       General Counsel and Secretary  

Signatures

DEBORAH J DEPAOLI 05/04/2011
**Signature of Reporting Person Date

Explanation of Responses:

* If the form is filed by more than one reporting person, see Instruction 5(b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations. See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
(1) Includes 1,000 shares of restricted stock granted 2/21/2007 pursuant to the 1997 Viad Corp Omnibus Incentive Plan. Also includes 1,500 shares of restricted stock granted 2/23/2009, 2,000 shares of restricted stock granted 2/24/2010, and 2,600 shares of restricted stock granted 2/22/11, pursuant to the 2007 Omnibus Incentive Plan.
(2) Granted pursuant to the 2007 Viad Corp Omnibus Incentive Plan.
(3) The 10-year option vests in 3 equal installments, one-third after 1 year from the grant date, one-third after 2 years of the grant date, and the remaining one-third after 3 years from the grant date, except that exercisability is accelerated in certain circumstances.
(4) Granted pursuant to the 1997 Viad Corp Omnibus Incentive Plan.
(5) This option is fully vested and exercisable.

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