Ownership Submission
FORM 3
UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

INITIAL STATEMENT OF BENEFICIAL OWNERSHIP OF SECURITIES

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934, Section 17(a) of the Public Utility Holding Company Act of 1935 or Section 30(h) of the Investment Company Act of 1940
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(Print or Type Responses)
1. Name and Address of Reporting Person *
  Paulson Michael
2. Date of Event Requiring Statement (Month/Day/Year)
09/01/2016
3. Issuer Name and Ticker or Trading Symbol
Bazaarvoice Inc [BV]
(Last)
(First)
(Middle)
10901 STONELAKE BLVD.
4. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
_____ Director _____ 10% Owner
__X__ Officer (give title below) _____ Other (specify below)
EVP, Product
5. If Amendment, Date Original Filed(Month/Day/Year)
(Street)

AUSTIN, TX 78759
6. Individual or Joint/Group Filing(Check Applicable Line)
_X_ Form filed by One Reporting Person
___ Form filed by More than One Reporting Person
(City)
(State)
(Zip)
Table I - Non-Derivative Securities Beneficially Owned
1.Title of Security
(Instr. 4)
2. Amount of Securities Beneficially Owned
(Instr. 4)
3. Ownership Form: Direct (D) or Indirect (I)
(Instr. 5)
4. Nature of Indirect Beneficial Ownership
(Instr. 5)
Common Stock 254,134 (1)
D
 

Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly. SEC 1473 (7-02)
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Table II - Derivative Securities Beneficially Owned (e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security
(Instr. 4)
2. Date Exercisable and Expiration Date
(Month/Day/Year)
3. Title and Amount of Securities Underlying Derivative Security
(Instr. 4)
4. Conversion or Exercise Price of Derivative Security 5. Ownership Form of Derivative Security: Direct (D) or Indirect (I)
(Instr. 5)
6. Nature of Indirect Beneficial Ownership
(Instr. 5)
Date Exercisable Expiration Date Title Amount or Number of Shares
Stock Options (Right to Buy)   (2) 08/02/2023 Common Stock 113,333 $ 4.14 D  
Stock Options (Right to Buy)   (3) 06/07/2023 Common Stock 232,500 $ 3.94 D  

Reporting Owners

Reporting Owner Name / Address Relationships
Director 10% Owner Officer Other
Paulson Michael
10901 STONELAKE BLVD.
AUSTIN, TX 78759
      EVP, Product  

Signatures

/s/ Kin Gill (as attorney-in-fact for Mr. Paulson) Power of Attorney attached 09/07/2016
**Signature of Reporting Person Date

Explanation of Responses:

* If the form is filed by more than one reporting person, see Instruction 5(b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations. See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
(1) Represents 42,509 unrestricted shares and 211,625 restricted stock units.
(2) 1/2 of the shares of Common Stock subject to the Option shall vest on 8/2/2017 and the remaining 1/2 of the total number of shares of Common Stock subject to the Option shall vest on 8/2/2018.
(3) 1/4th of the shares subject to the option vest and become exercisable on June 7, 2017, and 1/48th of the shares subject to the option vest and become exercisable on the corresponding day of each month thereafter.

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